Essentials of Management, 8e
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Written for the undergraduate principles of management course, organized around the functional management approach: planning, organizing, decision making, leading and controlling. This text should appeal to the professor who also is looking for coverage of both traditional and current selected management topics. Contemporary topics include TQM, customer satisfaction, diversity in the workplace, international management, and ethics and social responsibility. The viewpoint of the text takes a look at all levels of management including those who manage professionals, technicians and sales representatives. In addition, the text is full of examples and cases for more of a "hands-on" approach.
ISBN : 9780324583939, Author : Andrew DuBrin, Publisher : South Western - 2009, Dimensions : 25.2 x 20.2 x 3 cm, Paperback : 656 pages
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