Product Description
Hanna Andersson founder Gun Denhart and successful entrepreneur Laury Hammel show how every aspect of a business (from product creation to employee recruitment to vendor selection) holds the dual promise of bigger profits and a stronger local community
With practical tools and real-life examples of the best practitioners and techniques of values-driven business, Growing Local Value provides a framework for the full spectrum of ways in which a business can contribute to its community, and the benefits a company receives when it does so.
Key features
Offers tried-and-tested practical advice and a variety of real life examples in a short, convenient format. This cheap, user-friendly guide facilitates immediate real-world implementation
In each chapter, the authors walk readers through key best practices and share inspiring stories of how a host of socially responsible entrepreneurs have already made substantial contributions to their community
About the Author
Laury Hammel is the owner and president of The Longfellow Clubs, a group of four health and recreation clubs established in 1980. Hammel Later founded founded the New England Business Association for Social Responsibility, the first trade association of socially responsible businesses.
Gun Denhart co-founded the Hanna Andersson children’s clothing company in 1983. Through her leadership, the company has become known for its high quality clothing made from soft cotton materials, as well as community involvement and family friendly work practices
ISBN : 9781576753712, Author : Hammel, Publisher : Berret & Koehler - 2007, Dimensions : 21.7 x 14 x 1.3 cm, Paperback : 176 pages